Diploma project, ECAL 2013
in BACHELOR MEDIA & INTERACTION DESIGN
by Pauline Saglio
Rewind is a digital clock collection designed to revive a physical link with the reading of the time that has become pervasive and unconscious since the digital revolution. While the movements relative to the reading of time are now gone, each clock offers a unique way to rewind its mechanism. When nowadays the gesture of interaction is minimized to touch, they propose to give it a more physical dimension by playing with recharge or energy release and either to rewind the clock to display the time, or to go back in time with the nostalgia evoked by the type of interaction. Their codes, drawing on childhood memories, transform what was once seen as a task into a fun activity.