Workshop, ECAL 2021
in MASTER OF ADVANCED STUDIES DESIGN FOR LUXURY AND CRAFTSMANSHIP
Academic partnership with IMD Business School, Lausanne
IMD Business School and ECAL have signed a partnership agreement and are currently working together on a series of joint initiatives. The two leading academic institutions based in the Canton of Vaud recently jointly delivered a three-day program on Foundations of Business at IMD for students undertaking ECAL’s MAS in Design for Luxury and Craftsmanship. The program focused on the major facets of branding and the creation of products and companies. Several other joint initiatives with IMD and ECAL are planned for the current and upcoming semesters. The current line-up of joint programs includes:
Foundations of Business
This three-day program is led by IMD Professors and is destined for students in ECAL’s MAS in Design for Luxury and Craftsmanship. Through practical exercises it focuses on familiarizing students with the creation of products and companies as well as the many facets of branding.
IMD Professors provide personalized coaching advising ECAL students on business projects the students undertake as part of their diploma and with a view to kick-start their careers.
Foundation of Business