Diploma project, ECAL 2021
in BACHELOR GRAPHIC DESIGN
by Emilie Bouchet
The car is an object that evokes freedom and the possibility of imminent travel. This definition has obviously taken a hit after these months of lockdown within our borders. Through this project, I have tried to reappropriate this automotive world by focusing on the forgotten details of the car while creating a publication bordering on fetishism, which retraces my various outdoor rides of the past few months.
We sleep, eat, decorate, have sex and read in our cars; but we rarely bring our cars inside. Why separate these two worlds if the admiration for this object is real? I try to answer this question by staging collaborative objects, inspired by graphic forms related to the automobile or by spare parts.